AEW’s deal with DAZN has come to an end. The deal reportedly ended at the start of the year.
According to a report from Steven Muehlhausen, who previously worked for DAZN, the streaming service exercised its option to end the three-year deal on New Year’s Eve. This took place one year into the initial deal.
Muehlhausen says the pay-per-view numbers were “below expectations” except for All In and select episodes of Collision. It is said that outside of places where AEW was available internationally, there were not enough people watching AEW on the platform.
Muehlhausen added,
“Want to make PERFECTLY CLEAR, to me it wasn’t AEW fault the deal wasn’t renewed.
I ran the wrestling social side for DAZN. AEW bent over backwards when I asked for interviews and liners from talent to promote their major TV shows and PPVs.
DAZN NEVER gave wrestling even 5 percent of the budget given to boxing and MMA which to me was a shame as wrestling had a real shot at DAZN but besides me and the news team, it never got the opportunity it deserved.”
SCOOP: DAZN and AEW had a three-year deal with DAZN having the right to drop them after the first year. DAZN exercised the option that ended the deal on New Year’s Eve.
The reason DAZN dropped AEW was because except for All In, the PPV numbers were below expectations and not… https://t.co/fvI5BwvUe7
— Steven Muehlhausen (@SMuehlhausenJr) April 28, 2024
Want to make PERFECTLY CLEAR, to me it wasn’t AEW fault the deal wasn’t renewed.
I ran the wrestling social side for DAZN. AEW bent over backwards when I asked for interviews and liners from talent to promote their major TV shows and PPVs.
DAZN NEVER gave wrestling even 5… https://t.co/pz6ljpkufi
— Steven Muehlhausen (@SMuehlhausenJr) April 28, 2024
